User Experience in a budget-conscious climate

There is a great article in New Architect by Jesse James Garrett titled All those Opposed: Making the case for user experience in a budget-conscious climate. The article comments on some of the important aspects of User-Centred design, and more importantly some misconceptions, including user research, interface design and user behaviour. The article also includes an excerpt from JJG's book The Elements of User Experience available from New Riders publishing.