The IAB Online Advertising Effectiveness Study In Archive by Fredy OreNovember 21, 2001 The Internet Advertising Bureau Online Advertising Effectiveness Study www.mbinteractive.com/site/iab/study.html Similar stories The Interactive Advertising Bureau (IAB) Statistics by the Advertising Standards Bureau The Journal of Interactive Advertising Advertising, techniques, skill sets & resources IAB online Brand research findings An interesting article which looks
