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McKinsey & Company on Customer Experience

In Design, Disruption, Experience Design, Experience Strategy, Innovation, Journey by Fredy OreMarch 21, 2016

McKinsey & Company have published a series of Articles on Customer Experience. The articles look at the creation of competitive advantage by putting customers first, mapping touchpoint and managing their …

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Top 6 Predictions for Service Design in 2016

In Business Design, Design, Experience Design, Experience Strategy, Future, Product & Service Design by Fredy OreJanuary 28, 2016

Erik Flowers predicts what we can expect from service design over the next 18 months. The medium of your brand will become irrelevant. Touchpoint design will not be enough to …

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Mental Model considerations within the third world

In Digital Culture, Digital Experiences by Fredy OreNovember 3, 2014

Hassan Baggi has written an article on Tech Crunch titled The Challenge Of Connecting The Unconnected which resurfaces the discussions for considerations within design when thinking of Mental Models for …

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