I revisit a Designed by Apple inc. video today, for a little inspiration. It’s sometimes good slightly looking back, before starting to look forward. Copyright Apple Inc. Below is an …
Designing for Openness & for Loss of control
Tim Leberecht has written an insightful article on the design for openness, ideation and the design for the loss of Control. Openness is no longer just a nice stunt but …
6 Digital Trends to Watch
The presentation by Steve Rubel ( Director of Insights) & David Armano ( SVP Digital ) on 6 digital trends to watch. Six Digital Trends To Watch by Steve Rubel and David Armano View …
Statistics by the Advertising Standards Bureau
Here are some interesting advertising facts and figures by the Advertising Standards Bureau of Australia.
The Cannes Lions 2003 Winners and Shortlists
The Cannes Lions Winners and Shortlists for 2003, which were announced back in June, showcases some of the best advertising in the world, from commercials, outdoor ads, print ads, websites …
Teens & young adults watch more Web than Television
NBC reports that Teenagers & Young adults are online longer than on Television per week. In addition: The American Academy of Paediatrics has published a report of possible negative health …
The Brand Channel website
The Brand Channel is a useful resource site with extensive information & statistics on brand and advertising. The site contains a huge selection of articles, papers and PDF’s which are …
Google tops the Brand of the year Award
Google has been named brand of the year for the first time, beating Coca-Cola, Nike, Apple, Nokia, Ikea and BMW. It did this without any advertising. More can be found …
Transnational.org focuses on corporations and their use of brand
Revisiting Nologo.org I came across this French based website, which is a portal on brands and corporations, and has a huge amount on companies and corporations. The website is available …
Internet works comments on worst marketing disasters
Internet works comments in an interesting article, on some of the worst Marketing disasters recently and the lessons to be learned. ::: www.iwks.com/features/default.asp From advertising, marketing and branding all these …
Advertising, techniques, skill sets & resources
A useful resource guide by the Advertising Association of the UK on better ways of finding a job in Advertising, techniques and skill sets required. ::: www.adassoc.org.uk/gial/intro.html Merry Christmas!!
WirelessAdWatch and ChannelSeven
An interesting wireless monitoring website, WirelessAdWatch ::: www.wirelessadwatch.com and ChannelSeven an information source for Internet Marketing and Advertising ::: www.channelseven.com
The negative psychology of advertising in Apple Switch campaign
An interesting article looking at the Negative Psychology of advertising, in particular the Apple Switch campaign ::: www.clickz.com/design/creat_mess/article.php/1382411
The value of Branding
An interesting article on the ‘value of branding’ ::: http://australia.internet.com/r/article/jsp/sid/11323
The Channel Seven website
The Channel Seven website, a site looking at Internet Marketing & Advertising news and information. www.channelseven.com and Ad Resource website http://adres.internet.com looking at Internet advertising and promotions. They are now …
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